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how to create a content strategy

How to Develop a Content Strategy for Your Website

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Content strategy is the ongoing process of transforming business objectives and goals into a plan that uses content as a primary means of achieving those goals. Necessarily, the content strategist must work to define not only which content will be published, but why we’re publishing it in the first place. A good content strategy usually …

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eCommerce Content Marketing

Why do you need eCommerce content marketing for SMB’s

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eCommerce simply means buying and selling goods over the internet. Hence, if you have a traditional or digital store selling products, eCommerce content marketing is one of the main ways to promote your products at a lesser cost than traditional marketing methods. The average cost of the marketing budget for SMB’s ranges from 20,000 to 1,00,000 per …

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